Right Person | Right Place | Right Time
Just because the entertainment ends, the experience need not
When immersed in a moment of great entertainment, the world takes on new dimensions. We’re much more likely to be open to offers and opportunities that resonate with that experience. Location data gives sponsors a way to maintain that connection, keeping the emotion lingering long after the show is over.
Midway through the concert, Dad received an offer of a special backstage ‘Meet and Greet’ deal with the performers! Lily was thrilled.
On their way home, a message for bus pick-up times and directions to the least crowded bus-stop took the headache out of travelling.
Some days later, Dad was surprised to receive a special offer for the band’s new DVD as he walks past the department store near his office”.
JSpectrum NetWhere™ enables event sponsors to know more about their audience – where they came from, who they were with, even where they went afterwards. Brands can derive more value and loyalty by sustaining and extending a brand experience.
By capturing massive data from the mobile network, JSpectrum NetWhere™ enables sponsors to communicate the right message at the right time. What’s more, JSpectrum’s Predictive Location infers where people are heading; giving brands an unrivalled opportunity to travel with their target audiences, pre-empting their needs. The potential is massive.